What Is Mobile Strategy?
The call to βdo something with mobileβ has sent teams scurrying in all directions. As a result, many are stuck in the day-to-day churn of how to do mobile.
Defining a mobile strategy β one that aligns business goals, user needs, and evolving mobile technologies β allows teams to shift their focus to what to do with mobile.
So what does it look like? Weβll show you.